Sunice Returns With Fusion of Science and Style

Sunice is, once again, reaching for the highest summit in 2007, with a new snow sports collection geared for ski enthusiasts of all ages. The new designs are aimed at dynamic, sophisticated buyers looking for outstanding comfort, top quality and world class fashion flair in clothing and accessories that will make them look as good as they feel.

“Sunice clothing has always been known for its quality, weather resistance and unique styling,” said Mark Fletcher, President of the Fletcher Leisure Group and owner of the Sunice brand. “In 2007, we wanted to reintroduce the brand by building on this basis, as well as make a bold statement with vibrant colors and designs that possess an international flair. As a Canadian company, we create ski inspired sportswear that is completely adapted to our weather conditions. We have a strong and specialized design team from around the world to bring only the most up-to-date designs to our markets.

Introducing the Sunice 2006-07 Adult and Youth collections:
Inspired design for the outside world

The Adult Collections – For Women and Men
With 4 distinct categories, the adult collections include:

The Women’s Fashion Collection
 
This collection is broken down into 3 skiwear and 4 accessories segments.

Ski De Luxe: The Ski De Luxe designs cater, with fashionable colors and cuts and real fur accents, to sophisticated women who love timeless luxury. For strolling in resort towns or racing down ski slopes, Ski De Luxe provides all lengths and cuts for all winter and ski conditions. It is quite simply the best ski garment, combining cutting edge technology with impeccable fashion design.
Stimuli: The contemporary woman looks for the fusion of fashion and timeless style. With cool styling and extreme cold weather protection, the Stimuli series provides the perfect garment for on and off the slopes. By combining technical aspects and traditional styling, Stimuli is sure to be a hit.
Crantini: The Crantini collection was designed for the feminine and youthful woman with a keen fashion sense. Featuring jackets for ski as well as urban wear, the Crantini line spells high fashion with a look that mixes flared shapes with faux fur accents. If you want to have what’s hot on and off the slopes today, ask for Crantini.

Base Zone: The “hot” looking thermal undergarment. Made in black polilycra, all models are accented with shear inserts and available in both light and heavier fabrics.

Fleeces: Unparalleled in warmth and comfort, the fleece accessories are designed to match all Sunice garments.  Also available: the incomparable quality of the Pontetorto fleeces. 

Sweaters: The ideal complement to accessorize your new ski garment. 

Accessories: Matching hats, scarves and beanies are available to complement the Women’s Fashion collection.

The Women’s and Men’s Technical Collections
With 3 distinct categories, they include:

2. The Vector Collection: for Women and Men

The Vector collection is an innovative, class leading top quality collection with unique design characterized by flared lines (for women) and bold avant-garde cuts (for men). Created for the sophisticated and accomplished skier, the Vector collection meets the demands of the skier that is concerned with quality and refined style. Vector provides clean modern lines, incomparable quality with the Toray Dermizax fabric and incredible thermal properties thanks to the Heat Reflective Liner feature. One of the highlights of this collection is the level of quality of the inside of the garment: cell phone, MP3 player and goggle pockets, as well as many other practical features, line the Vector garments. All Vector garments are completely seam sealed.  Matching accessories (soft shell, pants and hats) are available.

3. The Prime Collection: for Women and Men

In recent years, the ‘New School” movement has pushed the limits of skiing one step further by offering exciting ways of practicing the sport as well as a new look that transcends the mountain into the streets. The Prime collection was inspired by this new reality and created to help progressive, freeride and all mountain skiers enjoy all that skiing has to offer. Prime garments are all critically seam sealed. Matching hats are also available.

4. The Adventurer Collection: for Women and Men

From the urban landscapes to the wide-open spaces of the mountain setting, the Adventurer collection is comprised of fashionable clothing designed to accompany retro, rugged skiers on all of their adventures.

Girls’ and Boys’ Technical Collection – For youngsters 5 to 15 years old

The Girls’ and Boys’ collection features two lines for younger skiers.

1. The Super Heroes Collection
Created for the accomplished junior skier, the Super Heroes collection meets the needs of the demanding younger skier that wants performance. Light, warm and versatile for everyday skiing, the Super Heroes line emphasizes stitching and contemporary cuts to create an up-to-date technical look that young skiers will endorse with a passion. This is the hot runner in its category and not only because of looks: insulation, critically seam sealed and the best fabrics, combined with detailed stitching work and powerful colors provide optimal comfort and remarkable looks. Matching hats are available as well.

2. The Phenom Collection
Today’s young skier can race, do moguls, half-pipe, get big air and rail in the city. The Phenom collection was created for them. With its upbeat freeride look, the Phenom line offers comfort and original design as well as an incredible crossover appeal on the slopes, in the park or as a general outerwear jacket. Phenom garments are critically seam sealed. Matching hats are also available to complement the look.

Preschool Collection – For children 2 to 7 years old 
Sunice has designed the Preschool collection packed with fun designs mixed with exciting fabrics to let kids discover the joy of skiing. Featuring floral prints and pastel colors (for girls) and digiprints and technical looks (for boys) the Preschool collection is altogether youthful, fun and colorful. The Preschool collection offers skiwear that can go from the slopes to the playground. Durable and warm, it was designed to help kids be kids and enjoy winter. A distinctive Sunice feature: an ID patch is sewn on all Preschool garments allowing parents to inscribe their child’s name, address and phone number as well as, if required, important health information such as allergies. Matching fleeces and vests, as well as matching accessories (mittens and hats) complement the collection.

For more information, visit www.sunice.com