About the Canadian Ski Council
- Formed in 1977 under the direction of Judith Kilbourne, founder
- Represents 9 organizations from various facets of the Canadian ski and snowboard industry
- Programs and Initiatives
The CSC coordinates grassroots programs that make discovering our sports for the first time more enjoyable and fun for the general public
- Increase participation in recreational skiing and snowboarding.
- Marketing & Communication, Communication & Cooperation, Research & Development and Advocacy
- Grade 4 & 5 SnowPass program – Great program for Canadian 9 & 10 year olds. Get started in skiing and snowboarding, valid at over 150 participating ski areas across Canada.
- Discover Skiing and Snowboarding – Discount Packages for beginners. Discover packages include rentals, lift ticket and a group lesson at a great price!
- Go Skiing | Go Snowboarding – Skiing and Snowboarding Information website
- Never Ever Days – Beginner Lift, Lesson and Rental program aimed at young adults
About the Canadian Ski and Snowboard Industry
- Approximately 275 Canadian ski areas see more over 19 million visits per season
- Canadian skiers and snowboarders ski or snowboard an average of 7.5 days per year
- Based on 7.5 average days per year, we estimate that there are 2.5 million skiers and snowboarders in Canada.
- Canadian ski and snowboard participants generally come from upper income families ($101,175.00 average household income)
- 14.2% of Canadians over the age of 12 participate in skiing and snowboarding.
- Majority of skiers and snowboarders advise that their motivation for skiing and snowboarding is to do “Something together as a family”.
This data has been pulled from the Canadian Ski Council National Consumer Profile and Satisfaction Survey and the Canadian Ski Council Facts and Stats.
If you would like more Canadian ski and snowboard industry stats or research, please contact Natalie Dalzell by email at firstname.lastname@example.org for information on how you can purchase the Canadian Ski Council’s Facts and Stats and research other documents.
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