In case you missed the recent SnowID webinar Market Segmentation of Canadian Skiers here’s a little teaser on the research shared.

Members wanting access to the full webinar recording can reach out to programsupport@skicanada.org.

The Canadian Ski Council offers one on one consultation with Ski Areas as an opportunity to absorb and understand how to overlay your customers into the research collection. This data is instrumental in knowing your customer and what areas of improvement or enhancement can take place.