World Snow Day: January 19 2014

The world’s biggest day on snow will take place January 19, 2014.

The third annual World Snow Day is designed to give children an opportunity to explore, enjoy and experience snow sports,. It is showcased in a series of events that take place at ski areas around the world, from Canada and the US, to Russia, Switzerland, Austria, France, Italy and Japan; it is endorsed by both FIS and the IOC.

Ski areas are encouraged to register their special World Snow Day events now at www.world-snow-day.com

 

 

Examples of 2013 events include:

  • ‘Apen Bakke’ (Open Day) in Norway, where 99 resorts across the country opened their doors to an estimated 120,000 participants for a day of free skiing and snowboarding;
  • Cortina d’Ampezzo (ITA) where Organisers created a “feel like a champion day” for more than 250 children in conjunction with the ladies’ FIS Alpine World Cup races.
  • Skiing and snowboarding across Iceland’s ski resorts.
  • A children’s snow city at the World Snow Forum in Novosibirsk (RUS).

The final report from the January 2013 event reveals the number of past participants. “This is a significant figure as the initial goal for World Snow was to have 500,000 participants by the third year of the event,” says a FIS press release.  “For the 2nd Edition of World Snow Day we can officially confirm that over 430,000 participants enjoyed World Snow Day celebrations on 20th January 2013!” The 2nd Edition of World Snow Day saw events from as small as 30 to as large as 120,000.

“We have set a goal of 500,000 by the third year of World Snow Day,” says FIS President Gian Franco Kasper. “We are confident that with the support of the continued outstanding work by the Organisers and the enthusiasm of parents and children around the world we will reach this goal on 19th January 2014.”

For more info: www.world-snow-day.com

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