“Skiing is about fun, recreation, family and friends. And at the Canadian Ski Council, we are thrilled to announce Helly Hansen and Head joining the Go Skiing Go Snowboarding team to get all Canadians on snow,” says Canadian Ski Council President, Paul Pinchbeck. “Skiing is at the heart of Helly Hansen and supporting the Canadian Ski Council helps share our love for the sport with current and new skiers alike,” says Damien Etchaubard, Marketing Director at Helly Hansen. Both Helly Hansen and Head have partnered with the Canadian Ski Council to suit up the 2020/21 CSC Ambassadors. CSC Ambassadors travel to resorts across the country to promote skiing and snowboarding through their connections and their social media followers. Head chose to be a part of this initiative beacuse, “Head is dedicated to creating the best gear for this generation, and future ones, so everyone can enjoy being out on the slopes. We want every Canadian to try skiing or snowboarding and experience the pure joy of these sports,” says Chris Vanderknokke, Director of Sales & Marketing – Winter Sports for Head.